Tools To Accelerate Your Marketing Success
Below is a shortlist of resources I currently use or have used in the past to run my business. Over the course of my digital career I have endured 'the good, the bad, and the ugly' of online software and service providers. What you see below are vendors I have come to know and trust, and who have delivered great results for me.
Please Note: Many of the links on this page are affiliate links, which means if you choose to buy services as a result of clicking links on this page, I may earn a commission from the respective seller. This commission comes at no additional cost to you. Please understand, I recommend these resources because they are helpful and useful, not because of the small commissions I may earn from them. Only buy these products and services if you believe they will help you achieve your goals.
is my first choice for domain registration. The service is solid and
affordable, and web dashboard is super-easy to navigate. In addition,
they provide SSL certificates at low cost and the process to get them
issued is fast and painless. They also provide several other services.
Bluehost provides blazing fast hosting - both shared and VPS. Speedy page
loading is a metric becoming increasingly important with mobile users,
and it's already a major factor in getting high page rankings on Google.
Nobody waits for a slow-loading site. Don't go 'cheap' on your hosting
WordPress It's free,
has the largest user base above all other content management systems, a
huge selection of plugins are available, and it's super easy to use. (a
plugin is an add-on to WordPress that extends its basic functionality
and it's usually installed with a single click) Many useful plugins are
also available for free, but most specialized plugins require purchase.
OptimizePress 3.0 is my first choice marketing plugin for WordPress. In my opinion, their 'Suite Package' offers the best all-in-one platform for creating pages, sales funnels, and includes a built-in shopping cart.
Seamless integration with many popular autoresponders is an added bonus. Plus, it's not bloatware... meaning, pages created with OptimizePress load blazingly fast... which is important if you don't want to miss out on sales! It's a one-time purchase with annual renewal if desired.
Clickfunnels is a marketing automation, funnel-building system designed for business owners and entrepreneurs. A great solution if you would rather not mess with bootstrapping your own system together. It comes with a 14-Day Trial and requires a subscription to continue using it.
ActiveCampaign is a an full-featured email marketing service that's easy to use, with great deliverability and customer service. The platform gives businesses of all sizes access to pre-built automations, delivering a high-touch, personalized experience to their customers.
Clickmagick What you don't measure - you can't improve. Every savvy marketer knows this. The service is simple and straight forward to use, has almost every feature you would need to track your ROI, and is great value for the price. The support and documentation is excellent.